Global Blue’s transactional database and local knowledge provides unrivalled insight into travellers and their purchasing patterns

For three decades, Global Blue has been collecting data on millions of transactions across the globe.

This unique and priceless database allows us to offer merchants and banks consumer insight reports of unparalleled depth and detail.

When this data is combined with the trends we gather from our dedicated staff in the world’s most important traveller economies, our Intelligence can optimise your foreign customer business, enabling you to target customers you’re missing out on, for example, or to identify under-performing stores.

We know when foreign shoppers will be in town, we know where they’re coming from, we know their nationality, their culture, their purchase intentions and how much they intend to spend.

Global Blue’s Intelligence reports enable merchants to analyse the performance of their stores and hotels in comparison to competitors – no matter where they’re located. In the future we aim to be the leading provider of consumer insight to merchants globally – bar none.

We can analyse your store’s performance in comparison to competitors on the same street, same city, by country, or by competitor. So if you’re losing out on Chinese, Nigerian or Russian customers, Global Blue can not only prove it, we can help you pinpoint why this might be and how to remedy it.

Email: info@global-blue.com